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Anthony Weston, for example, admonishes students and writers: "In general, avoid language whose only function is to sway the emotions". [1] [2] One aspect of loaded language is that loaded words and phrases occur in pairs, sometimes as political framing techniques by individuals with opposing agendas. Heller calls these "a Boo! version and a ...
Pathos tends to use "loaded" words that will get some sort of reaction. Examples could include "victim", in a number of different contexts. In certain situations, pathos may be described as a "guilt trip" based on the speaker trying to make someone in the audience or the entire audience feel guilty about something.
In rhetoric, a glittering generality or glowing generality is an emotionally appealing phrase so closely associated with highly-valued concepts and beliefs that it carries conviction without supporting information or reason.
The power of emotions to influence judgment, including political attitudes, has been recognized since classical antiquity. Aristotle, in his treatise Rhetoric, described emotional arousal as critical to persuasion, "The orator persuades by means of his hearers, when they are roused to emotion by his speech; for the judgments we deliver are not the same when we are influenced by joy or sorrow ...
It evokes an emotional response, which stimulates the target to identify with recognized authorities. Often highly visual, this technique often utilizes symbols (for example, the swastikas used in Nazi Germany, originally a symbol for health and prosperity) superimposed over other visual images. Unstated assumption
Emotional granularity is an individual's ability to differentiate between the specificity of their emotions. Similar to how an interior decorator is aware of fine gradations in shades of blue, where others might see a single color, [1] an individual with high emotional granularity would be able to discriminate between their emotions that all fall within the same level of valence and arousal ...
The five-paragraph essay is a mainstay of high school writing instruction, designed to teach students how to compose a simple thesis and defend it in a methodical, easily graded package.
Onomatopoeia – words that imitate the sounds, objects, or actions they refer to, for example "buzz", "hullabaloo", "bling". Opening statement – first part of discourse; should gain audiences' attention. Orator – a public speaker, especially one who is eloquent or skilled. Oxymoron – opposed or markedly contradictory terms joined for ...