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Due to such potential for emotional complication, it is generally advisable to avoid loaded language in argument or speech when fairness and impartiality is one of the goals. Anthony Weston, for example, admonishes students and writers: "In general, avoid language whose only function is to sway the emotions". [1] [2]
Pathos tends to use "loaded" words that will get some sort of reaction. Examples could include "victim", in a number of different contexts. In certain situations, pathos may be described as a "guilt trip" based on the speaker trying to make someone in the audience or the entire audience feel guilty about something.
In rhetoric, emotive or emotional conjugation (also known as Russell's conjugation) [1] is a rhetorical technique used to create an intrinsic bias towards or against a piece of information. Bias is created by using the emotional connotation of a word to prime a response from the audience by creating a loaded statement.
Tricolon – the pattern of three phrases in parallel, found commonly in Western writing after Cicero—for example, the kitten had white fur, blue eyes, and a pink tongue. Trivium – grammar, rhetoric, and logic taught in schools during the medieval period. Tropes – a figure of speech that uses a word aside from its literal meaning.
It evokes an emotional response, which stimulates the target to identify with recognized authorities. Often highly visual, this technique often utilizes symbols (for example, the swastikas used in Nazi Germany, originally a symbol for health and prosperity) superimposed over other visual images. Unstated assumption
Puffery is an example of positively loaded language; negatively loaded language should be avoided just as much. People responsible for "public spending" (the neutral term) can be loaded both ways, as "tax-and-spend politicians borrowing off the backs of our grandchildren" or "public servants ensuring crucial investment in our essential ...
The five-paragraph essay is a mainstay of high school writing instruction, designed to teach students how to compose a simple thesis and defend it in a methodical, easily graded package ...
Expository writing is a type of writing where the purpose is to explain or inform the audience about a topic. [13] It is considered one of the four most common rhetorical modes. [14] The purpose of expository writing is to explain and analyze information by presenting an idea, relevant evidence, and appropriate discussion.
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