Search results
Results from the WOW.Com Content Network
Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.
The marketing mix is the set of controllable elements or variables that a company uses to influence and meet the needs of its target customers in the most effective and efficient way possible.
Marketing communications (MC, marcom(s), marcomm(s) or just simply communications) refers to the use of different marketing channels and tools in combination. [1] Marketing communication channels focus on how businesses communicate a message to their desired market, or the market in general.
The American Marketing Association defines service marketing as an organizational function and a set of processes for identifying or creating, communicating, and delivering value to customers and for managing customer relationship in a way that benefit the organization and stake-holders.
Porter wrote in 1980 that strategy targets either cost leadership, differentiation, or focus. [1] These are known as his three generic strategies, which can be applied to any size or form of business.
Chess is one of the most well-known and frequently played strategy games. The 1979 strategy wargame Divine Right. A strategy game or strategic game is a game in which the players' uncoerced, and often autonomous, decision-making skills have a high significance in determining the outcome.
The AIM-7 Sparrow (Air Intercept Missile [6]) is an American medium-range semi-active radar homing air-to-air missile operated by the United States Air Force, United States Navy, United States Marine Corps, and various other air forces and navies.
The BR Standard Class 7, [1] otherwise known as the Britannia Class, is a class of 4-6-2 Pacific steam locomotive designed under Robert Riddles for use by British Railways for mixed-traffic duties.