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  2. Flyer (pamphlet) - Wikipedia

    en.wikipedia.org/wiki/Flyer_(pamphlet)

    A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. Today, flyers range from inexpensively photocopied leaflets to expensive, glossy, full-color circulars. Flyers in a digital format can be shared on the ...

  3. Outdoor advertising - Wikipedia

    en.wikipedia.org/wiki/Outdoor_advertising

    Taxi advertising: Taxi advertising allows advertisers to highlight their products, whether brand awareness, or a targeted message, directly to areas where people work, shop, and play. [citation needed] Wallscape: Wallscapes are attached to buildings and are able to accommodate a wide variety of unusual shapes and sizes.

  4. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    It is the world's earliest identified printed advertising medium. Edo period LEL flyer from 1806 for a traditional medicine called Kinseitan. Egyptians used papyrus to make sales messages and wall posters. [8] Commercial messages and political campaign displays have been found in the ruins of Pompeii and ancient Arabia.

  5. Advertising research - Wikipedia

    en.wikipedia.org/wiki/Advertising_research

    One example of this is a "dummy advertising vehicle test," in which a test Television Advertisement is shown with control ads in a controlled environment designed to simulate a commercial break on television. The test ad is embedded alongside either directly competitive advertising, or ads from non-competing product categories, depending on the ...

  6. ‘Everyone must go!’: New Zealand’s latest tourism campaign ...

    www.aol.com/news/everyone-must-zealand-latest...

    Tourism is incredibly important to New Zealand’s economy. Before the Covid-19 pandemic, it was the country’s largest export industry and in 2023 almost 7% of its workforce was directly ...

  7. Airborne leaflet propaganda - Wikipedia

    en.wikipedia.org/wiki/Airborne_leaflet_propaganda

    To attract the attention of people who find leaflets, manga artists were involved because it was guessed that only proclamation of a rigid military commander might not work well. Furthermore, the Japanese leaflet design department interviewed knowledgeable people about US and detective writers, like Yūsuke Tsurumi and Ranpo Edogawa, to study ...

  8. Man with lifelong fear of flying reveals why Americans ... - AOL

    www.aol.com/news/man-lifelong-fear-flying...

    The Toronto plane crash and other flight mishaps have flyers on edge as a man with aerophobia reassures flyers about plane safety. A commercial pilot and psychotherapist also weighs in.

  9. Guerrilla marketing - Wikipedia

    en.wikipedia.org/wiki/Guerrilla_marketing

    Next, companies have to develop a plan to get close to different media and the target market. [14] In order to attract attention, street marketing events not only involve unusual activities, but use technology as part of the events. The purpose is to increase the value of the campaigns and get potential consumers' attention. [27]

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