Search results
Results from the WOW.Com Content Network
[12] [13] [14] Geographers researching communication over the past two decades have extended these research areas while carrying forward early insights regarding the importance of communication to the formation of regions, the rate of information flow as a measure of spatial interaction, and the association between landscape and representation.
In marketing, geodemographic segmentation is a multivariate statistical classification technique for discovering whether the individuals of a population fall into different groups by making quantitative comparisons of multiple characteristics with the assumption that the differences within any group should be less than the differences between groups.
Audience segmentation is widely accepted as a fundamental strategy in communication campaigns to influence health and social change. [4] Audience segmentation makes campaign efforts more effective when messages are tailored to the distinct subgroups and more efficient when the target audience is selected based on their susceptibility and ...
Here's a little interesting weekend reading from Mark Sigal on O'Reilly about "Apple's segmentation strategy." Sigal does a huge overview of Apple's direction over the last ten years, and in the ...
The study of global communication is an interdisciplinary field focusing on global communication, or the ways that people connect, share, relate, and mobilize across geographic, political, economic, social, and cultural divides.
Traditional market segmentation divides the market into four categories of geographic segmentation, demographic segmentation, psychographic segmentation and behavioral segmentation. [5] This approach works well as it groups various customers into segments that have common needs. It would lead to targeting the segment and positioning the product.
Courtesy of Green Bay Packers / Delaware North. A sandwich with turkey, stuffing, and gravy is a can't-miss at the Green Bay Packers' stadium.
PLAINVIEW, N.Y. -- Omer Neutra, an Israeli-American soldier from New York, has been confirmed dead in Gaza, the Israel Defense Forces said. A grandson of Holocaust survivors, the 21-year-old from ...