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Victoria's Secret is an American lingerie, clothing and beauty retailer. Founded in 1977 by a Stanford graduate student and his wife, Roy and Gaye Raymond, [5] [6] the company's five lingerie stores were sold to Les Wexner in 1982. [7]
It is sold in the United States, Canada, and Mexico. Secret was launched as the first female deodorant in 1956, after more than 10 years of research that began in 1945. Secret is the only female brand antiperspirant/deodorant in Procter & Gamble's portfolio of products, which includes male brands Gillette and Old Spice.
It also began selling Victoria's Secret beauty products and underwear on Amazon. In March 2023, the company said its annual fashion show would return after a four-year hiatus.
Native deodorants, shampoos, body wash, skin care and hair care products [11] Old Spice deodorants, anti perspirants, body wash, bar soap, aftershave, skin care and hair care products; Secret antiperspirants and deodorants; Olay body washes, beauty bar soap, lotions, face creams.
The PINK brand sells underwear, swimsuits, sleepwear, loungewear, beauty products, and accessories. [10] The brand was launched strategically, to increase and preserve future Victoria's Secret customers (i.e, ages 21+) and market share by building an expanded pipeline of customers whose brand awareness and loyalty are established and cemented ...
The brand was launched in 1996 by Sandro Veronesi. [1]Starting in 2005, Intimissimi clothing was sold through Victoria's Secret in a third-party partnership arrangement. The partnership also included the creation and launch of an Intimissimi beauty line in Victoria's Secret's stores, and the distribution of Intimissimi products in Victoria's Secret's outlet stores. [2]
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