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Graphic Communications focuses on the technical aspects of producing and distributing items of visual communication. This includes technical aspects associated with the production of tangible items such as books, magazines and packaging, as well as digital items such as e-newsletters, interactive apps, websites, video and virtual reality applications.
Content such as text, images, links, and effects are added into each of the presentation programs to deliver useful, consolidated information to a group. Visual elements add to the effectiveness of a presentation and help emphasize the key points being made through the use of type, color, images/videos, graphs, layout, and transitions.
The brain processes pictures all at once, but processes text in a linear fashion, meaning it takes much longer to obtain information from text. [2] Entire business processes or industry sectors can be made relevant to a new audience through a guidance design technique that leads the eye.
In computing, a presentation program (also called presentation software) is a software package used to display information in the form of a slide show. It has three major functions: [1] an editor that allows text to be inserted and formatted; a method for inserting and manipulating graphic images and media clips; a slide-show system to display ...
The use of graphics for overtly political purposes—cartoons, graffiti, poster art, flag design, etc.—is a centuries-old practice which thrives today in every part of the world. The Northern Irish murals are one such example. A more recent example is Shepard Fairey's 2008 U.S. presidential election Barack Obama "Hope" poster. It was first ...
Examples of such visual formats are sketches, diagrams, images, objects, interactive visualizations, information visualization applications, and imaginary visualizations as in stories. While information visualization concentrates on the use of computer-supported tools to derive new insights, knowledge visualization focuses on transferring ...
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Aldous Huxley is regarded as one of the most prominent explorers of visual communication and sight-related theories. [12] Becoming near-blind in his teen years as the result of an illness influenced his approach, and his work includes important novels on the dehumanizing aspects of scientific progress, most famously Brave New World and The Art of Seeing.