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As the biggest-selling beer, it suffered the largest cut in gravity when breweries had to limit the average original gravity of their beer to 1.030. In order to be able to produce some stronger beer – which was exempt from price controls and thus more profitable – mild was reduced to 1.025 or lower. [24]
When Hawkstone Lager was released, it became the top-selling beer on Amazon. [12] In January 2022, Clarkson announced that the beer would be sold on draught in pubs in Oxfordshire. In 2024, Waitrose became the first supermarket chain to sell Hawkstone.
McEwan's Export became a nationally distributed beer by the 1970s, and was the best -selling canned beer in the United Kingdom by 1975. [25] [26] McEwan's Lager was introduced in 1976 as the demand for lager increased, but it struggled to gain credibility until the "Alive and kicking" campaign was launched in 1986. [27]
Holsten Pils is a 5% abv pale lager first produced in 1953. [6] The Hamburg brewery exports beer to the whole world. Holsten Premium is sold in five continents and Holsten Pils goes to the United Kingdom where it is sold through the group's subsidiary, Carlsberg UK.
The main brand was Bass Pale Ale, once the highest-selling beer in the UK. [3] By 1877, Bass had become the largest brewery in the world, with an annual output of one million barrels. [4] Its pale ale was exported throughout the British Empire, and the company's red triangle became the UK's first registered trade mark. [5]
Introduced in 1952, it is Marston's flagship brand, selling 150,000 hectolitres in 2010. [11] It was the only beer to use the oak Burton Union System so that it was fermented in wood; the ingredients are mineral-enriched Burton Water, malted barley, and Fuggles and Goldings hops. [11] The Burton Union sets were retired in 2024. [12]
In 2016 a study showed around 1,700 breweries now operate in the UK, an increase of 8% on the previous year. [14] An increase in the popularity of low-alcohol beers has resulted in the emergence of new brands including Lucky Saint, a pale lager with 0.5% ABV introduced in 2018 which is now one of the most popular low-alcohol beers in the UK. [15]
Biggest selling album Period Genre Claimed sales Ed Sheeran: ×: 2011–present: Pop: 150 million [19] Genesis: Invisible Touch: 1967–present: Progressive rock / Pop rock: 150 million [20] Phil Collins: No Jacket Required: 1980–present: Adult contemporary: 150 million [21] Shirley Bassey: The Shirley Bassey Singles Album: 1957–present ...