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From the line extension to brand extension, however, there are many different types of extension such as "brand alliance", [12] co-branding [13] [14] or "brand franchise extension". [15] Tauber (1988) suggests seven strategies to identify extension cases such as product with parent brand's benefit, same product with different price or quality, etc.
Windows 10 also offers the Wi-Fi Sense feature originating from Windows Phone 8.1; users can optionally have their device automatically connect to suggested open hotspots, and share their home network's password with contacts (either via Skype, People, or Facebook) so they may automatically connect to the network on a Windows 10 device without ...
Line extensions occur when a company introduces additional items in the same product category under the same brand name such as new flavors, forms, colors, added ingredients, package sizes. This is as opposed to brand extension which is a new product in a totally different product category. Line extension occurs when the company lengthens its ...
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Learn how to download and install or uninstall the Desktop Gold software and if your computer meets the system requirements.
Image source: Getty Images. Baby boomers: Not embracing the Roth 401(k) Baby boomers saw the first 401(k)s in 1978, and most have stuck with these traditional plans to the present day.
Windows Media Center Extenders (officially "Extender for Windows Media Center" and code named "Bobsled" [1]) are devices that are configured to connect over a computer network to a computer running Microsoft Windows XP Media Center Edition, Windows Vista Home Premium/Ultimate, Windows 7 Home Premium, or Windows 8 with a Pro pack to stream the computer's media center functions to the Extender ...
People looking to save money for a big trip or financial investment may want to make plans around an "extra" paycheck in their pocket.. Employees who get paid on a biweekly basis (every other week ...