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Aqua Net was invented by the Rayette Company of St. Paul, Minnesota [3] in the 1950s. [7] Rayette was founded by chemist Raymond E. Lee [8] in 1935, and specialized in professional hair care products including shampoo and hair coloring as well as curlers, dryers, rollers, brushes, and hairnets. [8]
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The company was founded in 1960 by Jheri Redding and Paula Kent, thus the name, "Red-ken."Redken pioneered the "Scientific Approach to Beauty," and revolutionized the professional salon business by introducing the concept of protein reconditioning and developing new protein based products, which they patented.
In 2016, JPMS partnered with YouCam Makeup to create an app that allowed people to virtually experiment with their hair color. [6] As of 2018, JPMS sold more than 80 products. [7] JPMS was the first professional hair care company to publicly oppose animal testing, [8] and remains privately owned and independent.
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Salon Selectives is a line of hair care products, ranging from shampoos and hair conditioners to hair mousses, sprays, gels, and oils. Introduced by Helene Curtis in 1987, Salon Selectives is considered the first salon-inspired mass market hair care brand. It was acquired by Unilever in 1996 and was restructured in 2000 with all-new products ...
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