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  2. Marketing automation - Wikipedia

    en.wikipedia.org/wiki/Marketing_automation

    Marketing Automation platforms allow marketers to automate and simplify client communication by managing complex omnichannel marketing strategies with a single tool. Marketing Automation assists greatly in areas like Lead Generation, Segmentation, Lead nurturing and lead scoring, Relationship marketing, Cross-sell and upsell, Retention, and ...

  3. Act-On - Wikipedia

    en.wikipedia.org/wiki/Act-On

    The "Quick Start" guide in Act-On's online user interface. Act-On is a subscription-based software-as-a-service (SaaS) product for marketing automation.Its software products are for email marketing, landing pages, social media prospecting, CRM integration, lead management, webinar management, and analytics.

  4. Marketing automation in email campaigns - Wikipedia

    en.wikipedia.org/wiki/Marketing_automation_in...

    Marketing automation in email campaigns primarily involves the use of software or web-based services to execute, manage, and automate marketing tasks and processes. Automation methods are extensively used to replace manual and repetitive tasks where possible and to implement more personalized approaches for interactions.

  5. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Marketing automation focuses on easing the overall marketing process to make it more effective and efficient. CRM tools with marketing automation capabilities can automate repeated tasks, for example, sending out automated marketing emails at certain times to customers or posting marketing information on social media.

  6. Marketing and artificial intelligence - Wikipedia

    en.wikipedia.org/wiki/Marketing_and_artificial...

    There are six areas of the social media marketing that are being impacted by AI: content creation, consumer intelligence, customer service, influencer marketing, content optimization, and competitive intelligence. [21] One tool, Twizoo, uses AI to gather reviews from social networking sites about restaurants to help users find a place to eat.

  7. Minnesota Parents Who Locked Their Kids in Cages for ‘Their ...

    www.aol.com/minnesota-parents-locked-kids-cages...

    A Minnesota couple has reportedly been sentenced to four years after they locked their children in cages for "their safety." Benjamin and Christina Cotton from Red Wing, were sentenced by a ...

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