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Schramm's model of communication was published by Wilbur Schramm in 1954. It is one of the earliest interaction models of communication. [1] [2] [3] It was conceived as a response to and an improvement over earlier attempts in the form of linear transmission models, like the Shannon–Weaver model and Lasswell's model.
George Gerbner first published his model in his 1956 paper Toward a General Model of Communication. [129] [130] It is a linear transmission model. It is based on the Shannon–Weaver model and Lasswell's model but expands them in various ways. [131] [130] [132] It aims to provide a general account of all forms of communication.
(PDF) "A Mathematical Theory of Communication" by C. E. Shannon (reprint with corrections) hosted by the Harvard Mathematics Department, at Harvard University. Original publications: The Bell System Technical Journal 1948-07: Vol 27 Iss 3. AT & T Bell Laboratories. 1948-07-01. pp. 379– 423., The Bell System Technical Journal 1948-10: Vol 27 ...
The Shannon–Weaver model is one of the earliest models of communication. [2] [3] [4] It was initially published by Claude Shannon in his 1948 paper "A Mathematical Theory of Communication". [5] The model was further developed together with Warren Weaver in their co-authored 1949 book The Mathematical Theory of Communication.
The encoding/decoding model of communication emerged in rough and general form in 1948 in Claude E. Shannon's "A Mathematical Theory of Communication," where it was part of a technical schema for designating the technological encoding of signals.
In this model, the use of communication skills is applied to his theory for the source to communicate effectively he/she needs to have good communication skills. Communication skills should include listening, speaking, reading, and writing. It is important to know how to effectively communicate to apply this model.
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A model of communication is a simplified presentation that aims to give a basic explanation of the process by highlighting its most fundamental characteristics and components. [16] [8] [17] For example, James Watson and Anne Hill see Lasswell's model as a mere questioning device and not as a full model of communication. [10]