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The datasets are classified, based on the licenses, as Open data and Non-Open data. The datasets from various governmental-bodies are presented in List of open government data sites. The datasets are ported on open data portals. They are made available for searching, depositing and accessing through interfaces like Open API. The datasets are ...
Customer data or consumer data refers to all personal, behavioural, and demographic data that is collected by marketing companies and departments from their customer base. [1] To some extent, data collection from customers intrudes into customer privacy , the exact limits to the type and amount of data collected need to be regulated.
A customer data platform (CDP) is a collection of software which creates a persistent, unified customer database that is accessible to other systems. Data is pulled from multiple sources, cleaned and combined to create a single customer profile .
However, in Microsoft Excel, subroutines can write values or text found within the subroutine directly to the spreadsheet. The figure shows the Visual Basic code for a subroutine that reads each member of the named column variable x , calculates its square, and writes this value into the corresponding element of named column variable y .
Relational databases are very well suited to flat data layouts, where relationships between data are only one or two levels deep. For example, an accounting database might need to look up all the line items for all the invoices for a given customer, a three-join query. Graph databases are aimed at datasets that contain many more links.
RFM is a method used for analyzing customer value and segmenting customers which is commonly used in database marketing and direct marketing. It has received particular attention in the retail and professional services industries. [1] RFM stands for the three dimensions: Recency – How recently did the customer purchase?
KNIME (/ n aɪ m / ⓘ), the Konstanz Information Miner, [2] is a free and open-source data analytics, reporting and integration platform.KNIME integrates various components for machine learning and data mining through its modular data pipelining "Building Blocks of Analytics" concept.
Unistat – general statistics package that can also work as Excel add-in; WarpPLS – statistics package used in structural equation modeling; Wolfram Language [6] – the computer language that evolved from the program Mathematica. It has similar statistical capabilities as Mathematica.