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  2. Gillette Mach3 - Wikipedia

    en.wikipedia.org/wiki/Gillette_Mach3

    Gillette budgeted $300 million for a two-year advertising campaign for the Mach3 razor. [9] [11] Gillette marketed the three blade design as allowing for a shave with less pressure to the skin and with fewer strokes, thereby reducing skin irritation. The Mach3 razor was released in North America during the last week of June 1998. [12]

  3. Dollar Shave Club - Wikipedia

    en.wikipedia.org/wiki/Dollar_Shave_Club

    Dollar Shave Club was founded by Mark Levine and Michael Dubin. The pair met at a party and spoke of their frustrations with the cost of razor blades. With their own money and investments from start-up incubator Science Inc., they began operations in January 2011 and launched their website in April 2011. [6] [7] [8] [9]

  4. Costco now sells its own razors — and it's terrible ... - AOL

    www.aol.com/article/finance/2018/05/14/costco...

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  5. King C. Gillette - Wikipedia

    en.wikipedia.org/wiki/King_C._Gillette

    Gillette obtained a trademark registration (0056921) for his portrait and signature on the packaging. Production began in 1903, when he sold a total of 51 razors and 168 blades. [12] The second year, he sold 90,884 razors and 123,648 blades, [12] thanks in part to Gillette's low prices, automated manufacturing techniques, and good advertising ...

  6. Razor and blades model - Wikipedia

    en.wikipedia.org/wiki/Razor_and_blades_model

    A razor with its attached blade. With the razor and blades model, the razor would be inexpensive but the blades would come at a significant cost. The razor and blades business model [1] is a business model in which one item is sold at a low price (or given away) in order to increase sales of a complementary good, such as consumable supplies.

  7. List of Saturday Night Live commercial parodies - Wikipedia

    en.wikipedia.org/wiki/List_of_Saturday_Night...

    K-Put Price-Is-Rite Stamp Gun — A price-stamp gun that allows shoppers to freely alter the prices of various goods (particularly groceries) in their own favor. [ 382 ] Kannon AE-1 — A camera that's "so simple, so advanced, even Stevie Wonder [as himself] can use it," though the photos he takes of tennis pro John Newcombe ( Joe Piscopo ) are ...

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