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[7] [8] [2] Price discrimination is distinguished from product differentiation by the difference in production cost for the differently priced products involved in the latter strategy. [2] Price discrimination essentially relies on the variation in customers' willingness to pay [8] [2] [4] and in the elasticity of their demand.
Price discrimination may improve consumer surplus. When a firm price discriminates, it will sell up to the point where marginal cost meets the demand curve. Some conditions are required for price discrimination to exist: Firms must face a downward-sloping demand curve, i.e. the demand for a product is inversely proportional to its price.
Prices below P* are believed to be relatively inelastic as competitive firms are likely to mimic the change in prices, meaning less gains are experienced by the firm. [ 30 ] An oligopoly may engage in collusion , either tacit or overt to exercise market power and manipulate prices to control demand and revenue for a collection of firms.
Predatory pricing is a commercial pricing strategy which involves the use of large scale undercutting to eliminate competition. This is where an industry dominant firm with sizable market power will deliberately reduce the prices of a product or service to loss-making levels to attract all consumers and create a monopoly. [1]
Other firms are unable to enter the market of the monopoly Single seller/ firm: The monopolist is the only seller in the market that produces all the outputs meeting all the demands of the market. Price discrimination: The firm in monopoly can change the price and quantity of the product as they please.
Conversely, on the consumer side, a monopsony may negotiate or demand prices that do not reflect the cost of production. The pricing power owned by an enterprise reflects the position of its products in the market. In this case, the price signal may no longer be able to affect such products. [3]
Why do people choose store brand over brand-name products? ... With snack foods, a majority chose brand names at a 15% premium, but if the price premium was raised by 30%, the majority chose the ...
Gender-based price discrimination is a form of economic discrimination that involves price disparities for identical goods or services based on an individual's gender, and may reinforce negative stereotypes about both women and men in matching markets. Race and class-based price discrimination also exists. [1]