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  2. Customer experience - Wikipedia

    en.wikipedia.org/wiki/Customer_experience

    Marketing is an action of "pushing" the brand through a few touchpoints (for example through TV ads). Since the rise of the World Wide Web and smartphone applications, there are many more touchpoints from new content serving platforms (Facebook, Instagram, Twitter, YouTube etc.), individual online presences (such as websites, forums, blogs, etc ...

  3. User interface design - Wikipedia

    en.wikipedia.org/wiki/User_interface_design

    User interface (UI) design or user interface engineering is the design of user interfaces for machines and software, such as computers, home appliances, mobile devices, and other electronic devices, with the focus on maximizing usability and the user experience. In computer or software design, user interface (UI) design primarily focuses on ...

  4. User experience design - Wikipedia

    en.wikipedia.org/wiki/User_Experience_Design

    User interface (UI) design is the process of making interfaces in software or computerized devices with a focus on looks or style. Designers aim to create designs users will find easy to use and pleasurable. UI design typically refers to graphical user interfaces but also includes others, such as voice-controlled ones. [37]

  5. User-centered design - Wikipedia

    en.wikipedia.org/wiki/User-centered_design

    User-centered design (UCD) or user-driven development (UDD) is a framework of processes in which usability goals, user characteristics, environment, tasks and workflow of a product, service or brand are given extensive attention at each stage of the design process.

  6. Graphical user interface - Wikipedia

    en.wikipedia.org/wiki/Graphical_user_interface

    A graphical user interface, or GUI [a], is a form of user interface that allows users to interact with electronic devices through graphical icons and visual indicators such as secondary notation. In many applications, GUIs are used instead of text-based UIs , which are based on typed command labels or text navigation.

  7. Oracle Advertising and Customer Experience (CX) - Wikipedia

    en.wikipedia.org/wiki/Oracle_Advertising_and...

    The Sales' user interface supports smart lists, infolets, and an advanced search. [30] Sales' tools support customer data management, sales cataloging, sales force automation, sales prediction, sales forecasting, analytics, and communication between sales teams and customers. [4] Other products include: Subscription management; Sales automation ...

  8. User interface specification - Wikipedia

    en.wikipedia.org/wiki/User_interface_specification

    The purpose of the UI design draft is to show the design proposed, and to explain how the user interface enables the user to complete the main use cases, without going into details. It should be as visual as possible and all the material created must be in such a format that it can be used in the final UI specification.

  9. User interface - Wikipedia

    en.wikipedia.org/wiki/User_interface

    The Reactable musical instrument, an example of a tangible user interface. The user interface or human–machine interface is the part of the machine that handles the human–machine interaction. Membrane switches, rubber keypads and touchscreens are examples of the physical part of the Human Machine Interface which we can see and touch.

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    difference between ui and cx in marketing ppt examples slides youtube video