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Predictably Irrational: The Hidden Forces That Shape Our Decisions is a 2008 book by Dan Ariely, in which he challenges readers' assumptions about making decisions based on rational thought. Ariely explains, "My goal, by the end of this book, is to help you fundamentally rethink what makes you and the people around you tick.
Escalation of commitment, irrational escalation, or sunk cost fallacy, where people justify increased investment in a decision, based on the cumulative prior investment, despite new evidence suggesting that the decision was probably wrong. G. I. Joe fallacy, the tendency to think that knowing about cognitive bias is enough to overcome it. [66]
Ariely's life, research, and best-selling book Predictably Irrational: The Hidden Forces That Shape Our Decisions inspired the NBC television series The Irrational, [8] [52] which premiered on September 25, 2023. [8] [53] The show's protagonist, Professor Alec Mercer, who is portrayed by Jesse L. Martin, was based on Ariely. [54] [7]
The Irrational Season 1 airs Mondays at 10 p.m. ET on NBC and is available to stream the next day on Peacock. It's unclear at this time whether the show will retain its time slot for Season 2.
The Irrational is an American crime drama television series created by Arika Mittman. It is loosely based on the life of Dan Ariely , a behavioral economist and professor at Duke University, and his 2008 non-fiction book Predictably Irrational: The Hidden Forces That Shape Our Decisions . [ 1 ]
Generations of investors have blindly accepted economists' assumption that humans behave rationally -- that every decision we make derives from a cool and calculated balancing of all conceivably ...
The Cognitive Bias Codex. A cognitive bias is a systematic pattern of deviation from norm or rationality in judgment. [1] [2] Individuals create their own "subjective reality" from their perception of the input.
The fall network TV season is in shambles, a mix of reruns and reality that is the inevitable result of the studios failing to negotiate agreeable contract terms early enough in the summer with ...