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In January 2011, TrueCar released ClearBook, a used vehicle index that analyzes the used car market in the same way TrueCar did for new cars. [13] [14] In May 2011, TrueCar acquired News Corp-backed Honk.com, a social car shopping platform. [15] In late 2011, TrueCar launched a television advertising campaign with commercials promoting its ...
Users can search for specific cars in their local area and compare listings by price, features, and dealership reputation. [8] The company also offers a discussion platform for car enthusiasts and automotive experts, who submit questions, offer insight, gather and share information, and provide reviews.
Painter at race track with TrueCar Racing. In 2005, Painter founded TrueCar, Inc., which is headquartered in Santa Monica, California. [15] TrueCar is a negotiation-free car buying platform. [4] TrueCar provides car-buyers with a transparent insight into what other buyers have paid, upfront pricing information, and a network of TrueCar ...
iSeeCars.com's researchers use their database of more than 30 million car listings to better understand car trends and consumer behavior. Some of the studies conducted by iSeeCars.com included "10 cars most likely to go 200,000 miles" for Consumer Reports, [9] "Tesla cars are worth more used than new" for CNBC, [10] "Men like minivans and hybrids as much as women do" for CBS News, [11] and ...
CarWoo was an online new car shopping pricing and information website that allowed consumers to buy cars by negotiating with car dealers in a semi-anonymous online reverse auction. CarWoo, whose logo also appears as CarWoo!, was a competitor to TrueCar , which was a similar but negotiation-free car buying platform.
CarsDirect was founded in 1998 by Scott Painter, launched from the business incubator Idealab. It was the first company to sell vehicles online directly to consumers, rather than referring consumers to brick-and-mortar dealers.