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Lay's Wow Chips were fat-free potato chips produced by Frito-Lay containing Olestra. They were first introduced in 1998, and were marketed using the Lay's , Ruffles , Doritos , and Tostitos brands.
A one-ounce (28 gram) serving of Lay's regular potato chips has 160 calories, and contains ten grams of fat, with one gram of saturated fat. [12] Kettle-cooked brands have seven to eight grams of fat and one gram of saturated fat, and are 140 calories. Lay's Natural has nine grams of fat, two grams of saturated fat and 150 calories.
Olestra was approved by the Food and Drug Administration for use as a food additive in 1996 and was initially used in potato chips under the WOW brand by Frito Lay.In 1998, the first year olestra products were marketed nationally after the FDA's Food Advisory Committee confirmed a judgment it made two years earlier, sales were over $400 million.
There’s an active recall on a limited number of Lay’s potato chips, according to the Food and Drug Administration (FDA). ... You can also contact Frito-Lay Consumer Relations at 1-800-352-4477 ...
"Frito-Lay today issued a recall of a limited number of 13 oz. bags of Lay’s Classic Potato Chips that may contain undeclared milk, after being alerted through a consumer contact.
Frito-Lay is recalling some 13-ounce bags of Lay’s Classic Potato Chips because they may contain undeclared milk.
Frito-Lay, Inc. (/ ˈ f r iː t oʊ l eɪ /) is an American food company that manufactures, markets, and sells snack foods. It began in the early 1930s as two companies, The Frito Company and H.W. Lay & Company, who merged in 1961. Frito-Lay itself merged with the Pepsi-Cola Company in 1965 to create PepsiCo.
Photos: The brands. Design: Eat This, Not That! The global food legend known as Lay's has been ceaselessly churning out colorful bags and standout flavors for over 90 years—and has rightly taken ...
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