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  2. Product design - Wikipedia

    en.wikipedia.org/wiki/Product_design

    The product design process is a set of strategic and tactical activities, from idea generation to commercialization, used to create a product design. In a systematic approach, product designers conceptualize and evaluate ideas, turning them into tangible inventions and products. The product designer's role is to combine art, science, and ...

  3. Value stream - Wikipedia

    en.wikipedia.org/wiki/Value_stream

    A value stream is the set of actions that take place to add value to a customer from the initial request through realization of value by the customer. The value stream begins with the initial concept, moves through various stages of development and on through delivery and support. A value stream always begins and ends with a customer.

  4. Creativity - Wikipedia

    en.wikipedia.org/wiki/Creativity

    Creativity is the ability to form novel and valuable ideas or works using the imagination. Products of creativity may be intangible (e.g., an idea, a scientific theory, a literary work, a musical composition, or a joke) or a physical object (e.g., an invention, a dish or meal, an item of jewelry, a costume, or a painting).

  5. Value proposition - Wikipedia

    en.wikipedia.org/wiki/Value_proposition

    In marketing, a company’s value proposition is the full mix of benefits or economic value which it promises to deliver to the current and future customers (i.e., a market segment) who will buy their products and/or services. [1][2] It is part of a company's overall marketing strategy which differentiates its brand and fully positions it in ...

  6. Self-esteem - Wikipedia

    en.wikipedia.org/wiki/Self-esteem

    Self-esteem is confidence in one's own worth, abilities, or morals. Self-esteem encompasses beliefs about oneself (for example, "I am loved", "I am worthy") as well as emotional states, such as triumph, despair, pride, and shame. [1] Smith and Mackie define it by saying "The self-concept is what we think about the self; self-esteem, is the ...

  7. Innovation - Wikipedia

    en.wikipedia.org/wiki/Innovation

    Innovation is production or adoption, assimilation, and exploitation of a value-added novelty in economic and social spheres; renewal and enlargement of products, services, and markets; development of new methods of production; and the establishment of new management systems. It is both a process and an outcome.

  8. Elevator pitch - Wikipedia

    en.wikipedia.org/wiki/Elevator_pitch

    An elevator pitch, elevator speech, lift speech, or elevator statement is a short description of an idea, product, or company that explains the concept in a way such that any listener can understand it in a short period of time. This description typically explains who the thing is for, what it does, why it is needed, and how it will get done.

  9. Disruptive innovation - Wikipedia

    en.wikipedia.org/wiki/Disruptive_innovation

    An 1880 penny-farthing (left), and a 1886 Rover safety bicycle with gearing. In business theory, disruptive innovation is innovation that creates a new market and value network or enters at the bottom of an existing market and eventually displaces established market-leading firms, products, and alliances. [1]