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  2. Delivering Happiness - Wikipedia

    en.wikipedia.org/wiki/Delivering_Happiness

    Before the release of Delivering Happiness, Hsieh gave away free copies of the book to bloggers in exchange for a review and the ability to give away a free book. [4] Hsieh and his team also partnered with Livestrong, with the goal of raising $33,333 for cancer research. [5]

  3. Zappos - Wikipedia

    en.wikipedia.org/wiki/Zappos

    Zappos.com is an American online shoe and clothing retailer based in Las Vegas, Nevada, United States. [1] The company was founded in 1999 by Nick Swinmurn and launched under the domain name Shoesite.com.

  4. Organizational culture - Wikipedia

    en.wikipedia.org/wiki/Organizational_culture

    Download as PDF; Printable version; In other projects ... Alternative terms include business culture, corporate culture and company culture. The term corporate ...

  5. Reader model - Wikipedia

    en.wikipedia.org/wiki/Reader_model

    Reader models are used by corporations to direct consumer behaviour to their products. Marketing, advertising, and product placement use reader models as a central part of their planning and source the reader model by using focus groups. In plain language a reader model is used by corporations to predict who will buy the better mousetrap. The ...

  6. Edgar Schein - Wikipedia

    en.wikipedia.org/wiki/Edgar_Schein

    Examples of this would be employee professionalism, or a "family first" mantra. Trouble may arise if espoused values by leaders are not in line with the deeper tacit assumptions of the culture. [4] Shared basic assumptions are the deeply embedded, taken-for-granted behaviours which are usually unconscious, but constitute the essence of culture.

  7. Zappos Is Changing the Way Workers from Delta, Amazon ... - AOL

    www.aol.com/zappos-changing-way-workers-delta...

    And coinciding with the growth of its Zappos Adaptive program, the retailer introduced in Q2 an adaptive-friendly composite-toe Velcro sneaker with Reebok Work, made specifically for ZAW customers.

  8. Go-to-market strategy - Wikipedia

    en.wikipedia.org/wiki/Go-to-market_strategy

    It is very challenging to decide what pricing strategy to follow as it differs from one product or service to another, or even when the product or service remains the same but the strategy changes, such as switching to subscription-based pricing (an example of this is Adobe's major shift from selling its Creative Suite software as a single ...

  9. List of PDF software - Wikipedia

    en.wikipedia.org/wiki/List_of_PDF_software

    As with Adobe Acrobat, Nitro PDF Pro's reader is free; but unlike Adobe's free reader, Nitro's free reader allows PDF creation (via a virtual printer driver, or by specifying a filename in the reader's interface, or by drag-'n-drop of a file to Nitro PDF Reader's Windows desktop icon); Ghostscript not needed. PagePlus: Proprietary: No

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