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  2. Fish! Philosophy - Wikipedia

    en.wikipedia.org/wiki/Fish!_Philosophy

    logo used by ChartHouse Learning. The Fish! Philosophy (styled FISH! Philosophy ), modeled after the Pike Place Fish Market, is a business technique that is aimed at creating happy individuals in the workplace. John Christensen created this philosophy in 1998 to improve organizational culture. The central four ideas are: "play", "be there ...

  3. Paul Rand - Wikipedia

    en.wikipedia.org/wiki/Paul_Rand

    Paul Rand (born Peretz Rosenbaum; August 15, 1914 – November 26, 1996) was an American art director and graphic designer. He was best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Morningstar, Inc., Westinghouse, ABC, and NeXT. He was one of the first American commercial artists to embrace and practice the ...

  4. Creative technology - Wikipedia

    en.wikipedia.org/wiki/Creative_technology

    Creative technology. Creative technology is a broadly interdisciplinary and transdisciplinary field combining computing, design, art and the humanities. The field of creative technology encompasses art, digital product design, digital media or an advertising and media made with a software-based, electronic and/or data-driven engine.

  5. Tongue and lips logo - Wikipedia

    en.wikipedia.org/wiki/Tongue_and_lips_logo

    The tongue and lips logo[ 4] or alternatively the lips and tongue logo, [ 5] also known as the Hot Lips logo, [ 4][ 6] or the Rolling Stones Records logo, [ 7] or simply the Rolling Stones logo, [ 8] is a logo designed by the English art designer John Pasche for the rock band The Rolling Stones in 1970. It has been called the most famous logo ...

  6. Logocentrism - Wikipedia

    en.wikipedia.org/wiki/Logocentrism

    Logocentrism. " Logocentrism " is a term coined by the German philosopher Ludwig Klages in the early 1900s. [ 1] It refers to the tradition of Western science and philosophy that regards words and language as a fundamental expression of an external reality. It holds the logos as epistemologically superior and that there is an original ...

  7. Corporate identity - Wikipedia

    en.wikipedia.org/wiki/Corporate_identity

    Corporate identity is the set of multi-sensory elements that marketers employ to communicate a visual statement about the brand to consumers. [ 2] These multi-sensory elements include but are not limited to company name, logo, slogan, buildings, décor, uniforms, company colors and in some cases, even the physical appearance of customer-facing ...

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