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The cost to IKEA of the incident was estimated to be between $6 and $7 million. [7] In 1999, IKEA replaced the lacquer coating on the white bookcase with melamine foil. [1] In 2009 Bloomberg instigated a "Billy bookcase index", as an alternative to the Big Mac index, to compare relative price levels in different countries around the world. [8] [9]
The world's largest IKEA store is located in Pasay, Metro Manila, Philippines. In 1943, then-17-year-old Ingvar Kamprad founded IKEA as a mail-order sales business, and began to resell furniture five years later. [23]
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The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) was a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, [ 1 ] the catalogue was considered to be the main marketing tool of the company and, as of 2004, consumed 70% of its annual marketing budget. [ 2 ]
A classic horizontal-axle, wall-mounted toilet roll holder. A toilet-roll holder, also known as a toilet paper dispenser, is an item that holds a roll of toilet paper. Common models include a hinged length of wire mounted horizontally on a wall, a thicker axle either recessed into a wall or mounted on a frame, or a freestanding vertical pole on ...
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