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  2. Total cost - Wikipedia

    en.wikipedia.org/wiki/Total_cost

    The rental price per unit of capital is denoted r. Thus, the total fixed cost equals Kr. Labor is the variable input, meaning that the amount of labor used varies with the level of output.

  3. Total revenue - Wikipedia

    en.wikipedia.org/wiki/Total_revenue

    The changes in total revenue are based on the price elasticity of demand, and there are general rules for them: [2] Price and total revenue have a positive relationship when demand is inelastic (price elasticity < 1), which means that when price increases, total revenue will increase too.

  4. Cost-plus pricing - Wikipedia

    en.wikipedia.org/wiki/Cost-plus_pricing

    Total cost = $450 Markup percentage = 12% Markup price = (unit cost * markup percentage) Markup price = $450 * 0.12 Markup price = $54 Sales Price = unit cost + markup price. Sales Price= $450 + $54 Sales Price = $504 Ultimately, the $54 markup price is the shop's margin of profit.

  5. Markup (business) - Wikipedia

    en.wikipedia.org/wiki/Markup_(business)

    The total cost reflects the total amount of both fixed and variable expenses to produce and distribute a product. [1] Markup can be expressed as the fixed amount or as a percentage of the total cost or selling price. [2] Retail markup is commonly calculated as the difference between wholesale price and retail price, as a percentage of wholesale ...

  6. Cost curve - Wikipedia

    en.wikipedia.org/wiki/Cost_curve

    The total cost curve, if non-linear, can represent increasing and diminishing marginal returns.. The short-run total cost (SRTC) and long-run total cost (LRTC) curves are increasing in the quantity of output produced because producing more output requires more labor usage in both the short and long runs, and because in the long run producing more output involves using more of the physical ...

  7. Cost–volume–profit analysis - Wikipedia

    en.wikipedia.org/wiki/Cost–volume–profit...

    Total costs = fixed costs + (unit variable cost × number of units) Total revenue = sales price × number of unit These are linear because of the assumptions of constant costs and prices, and there is no distinction between units produced and units sold, as these are assumed to be equal.

  8. Demand - Wikipedia

    en.wikipedia.org/wiki/Demand

    The inverse demand function is useful in deriving the total and marginal revenue functions. Total revenue equals price, P, times quantity, Q, or TR = P×Q. Multiply the inverse demand function by Q to derive the total revenue function: TR = (120 - .5Q) × Q = 120Q - 0.5Q².

  9. Unit price - Wikipedia

    en.wikipedia.org/wiki/Unit_price

    The price of a statistical unit can be expressed either as a total price for the bundle of SKUs comprising it, or in terms of that total price divided by the total volume of its contents. The former might be called the 'price per statistical unit'; the latter, the 'unit price per statistical unit.' [1]