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Lesney was founded on 19 January 1947 as an industrial die-casting company by Leslie Smith (6 March 1918 - 26 May 2005) and Rodney Smith (26 August 1917 - 20 July 2013). ). The name "Lesney" was a portmanteau from both partners' (who were not related by blood) n
A 1953-55 Lesney-Matchbox Road Roller, one of the first toys to be produced under the Matchbox name. The Matchbox name originated in 1953 as a brand name of the British die-casting company Lesney Products, whose reputation was moulded by [2] John W. "Jack" Odell (1920–2007), [3] Leslie Charles Smith (1918–2005), [4] and Rodney Smith.
Smith was born in Enfield, Middlesex, left school at the age of 14, and was working for J. Raymond Wilson, a die-casting company, [1] as an export buyer in London when World War II broke out in 1939, whereupon he joined the Royal Navy.
Later, plastic as well as die-cast toys were identified with both names as "Tootsietoy-Strombecker". The name Tootsietoy was often applied to larger, but fairly realistic plastic cars and trucks through the 1990s, but some die-cast were also still made like the Hardbody series in Matchbox size and slightly larger than 1:43 scale.
A range of 1:43 scale cars was offered. Some of these were a bit more crude than the smaller sized cars. For example, a late 1970s Toyota Celica fastback was a bit more rough and toy-like than other Playart offerings. Some offerings were in plastic. Cars in 1:20 scale (or about 8 inches long) were also produced.
Gave rise to Corgi. Also made first HO slot car line (Playcraft Electric Highways), which was later manufactured and developed by Aurora. MG Model Cars-Micro Machines – Tiny plastic cars about 1.5 inches made by Lewis Galoob. Micro Models – New Zealand maker of Australian marketed vehicles. Micro-Racing – 1:8 off-road buggies
Lledo was a British manufacturing company founded in 1982 by Matchbox co-founder Jack Odell, and Burt Russell, [1] and based in Enfield. The factory produced mainly die-cast scale model commercial vehicles, and also cars, from 1983 to 1999, when the company went into bankruptcy. Models were later made in China. "Lledo" was a reversal of Odell's ...
Maisto is a brand of scale model vehicles introduced in 1990 and owned by May Cheong Group, a Chinese company founded in 1967 in Hong Kong by brothers P.Y. Ngan and Y.C Ngan. . Headquartered in Hong Kong, the brand has its offices in the United States, France and China.