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The Nike Air Force 1 was designed by Bruce Kilgore in 1982. [5] The name is a reference to Air Force One, the plane that carries the President of the United States. Nike Air Force 1s were ubiquitous in Harlem, New York, giving rise to the nickname "Uptowns". [6] The Air Force 1 began production in 1982 but was discontinued in 1984. [7]
The Air Force 1 kept its original form and features, with the deconstruction occurring on the tongue and the laces. Abloh removed the signature Nike Swoosh logo that is placed on both the inner and outer section of the outside of the shoe and restitched in the same original place, showing all the stitches.
The "Swoosh" logo. The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. [1] [2] Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS). [3]
Unlike the Air Force 1, the shoe did not feature a velcro strap around the top of the shoe. It also added more color to the design by having an upper segment around the ankles and the edges around the laces in the same color as the swoosh logo with the rest of the shoe colored in black or white.
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Presidential M&M's is the name given to the commemorative packs of red, white, and blue-colored M&M's given to guests of the president of the United States on board Air Force One and in other presidential locations. They were first created in 1988 and they later replaced cigarettes as the standard gift given to guests of the president. [1]
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