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General Motors Company (GM) [2] is an American multinational automotive manufacturing company headquartered in Detroit, Michigan, United States. [3] The company is most known for owning and manufacturing four automobile brands: Chevrolet, Buick, GMC, and Cadillac, each a separate division of GM.
In 1955, General Motors became the first American corporation to pay taxes of over $1 billion. [21] GM operated six divisions at this time, one of which (GMC) only sold trucks. The other five settled into a hierarchy, which consisted, from most- to least-prestigious, Cadillac, Buick, Oldsmobile, Pontiac and Chevrolet.
April 24, 2009: GM announced that they will be scrapping the Pontiac brand in an effort to invest more money into their major brands (Buick, Cadillac, Chevrolet, and GMC). [84] It was the second discontinuation of a major GM brand in the 21st century, after Oldsmobile (which ended production in 2004).
If General Motors emerges from bankruptcy in 60 to 90 days, the U.S. (meaning we taxpayers) will own 60 percent of the new GM, a slimmed down version with brands Chevrolet, Cadillac, GMC and Buick.
The Toyota marque was valued at US$22.67 billion, ranking it ninth among all global brand names - automotive or non-automotive, edging out that of Mercedes-Benz. [49] [50] 2010 end of year production figures from the International Organization of Motor Vehicle Manufacturers shows that Toyota holds the number 1 spot, Nissan number 6, and Honda ...
Under Project 2000, GM would eliminate or relocate dealerships, and also focused on establishing multi-brand locations, selling Buick, Pontiac and GMC vehicles or Cadillac, Hummer and Saab vehicles. The program was controversial with dealers, many who didn't want to close their dealership or sell their franchise rights. [23]
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