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To consolidate the marketing and maintain distribution through AMC dealerships following the 1987 acquisition, the Jeep/Eagle division of Chrysler Corporation was formed. [18] Chrysler's initial problem was that unlike the Big Three, which had multiple brands under their corporate name, American Motors had sold passenger cars under its ...
Also called Windsor Plant 6. Demolished and is now a Chrysler warehouse – the Chrysler Logistics Centre. Colombia: Colmotores-Chrysler: Bogotá: 1965: 1979: Dodge Coronet 440 Dodge Coronet Dodge Polara Dodge Dart Dodge Alpine Dodge D series Trucks: Chrysler bought 60% of Colmotores in 1965. Chrysler sold their stake in Colmotores to General ...
Platform Years Vehicle Type Chrysler Dodge Plymouth Eagle Jeep L: 1978–1990: subcompact car-Omni 024 Charger Rampage: Horizon TC3 Turismo Scamp-- K: 1981–1989
Jeep became a stand-alone division when the Eagle brand was retired shortly after Chrysler's merger with Daimler-Benz in 1998, and efforts were made to merge the Chrysler and Jeep brands as one sales unit. [13] Dealers with only the Chrysler franchise did not have a sport utility vehicle (SUV) to sell. Incorporating the Jeep line allowed them ...
The first Chrysler cars were introduced on January 5, 1924, at the New York Automobile Show – one year before Chrysler Corporation itself was created. These cars, launched by Maxwell Motors, had a new high-compression six-cylinder, a seven-bearing crankshaft, carburetor air cleaner, replaceable oil filter, and four-wheel hydraulic brakes.
On June 10, 2009, Chrysler Group LLC emerged from a Chapter 11 reorganization bankruptcy and its stake was subsequently bought by the Italian automaker Fiat. [ 28 ] [ 29 ] On June 3, 2011, Fiat bought out the remaining US Treasury's stake in Chrysler for $500 million, increasing its ownership of the automaker to 53 percent. [ 30 ]