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Herzberg's theory challenged the assumption that "dissatisfaction was a result of an absence of factors giving rise to satisfaction". [7] Motivational factors will not necessarily lower motivation, but can be responsible for increasing motivation. These factors could involve job recognition, potential for promotion or even the work in itself. [6]
However, Herzberg added a new dimension to this theory by proposing a two-factor model of motivation, based on the notion that the presence of one set of job characteristics or incentives leads to worker satisfaction at work, while another and separate set of job characteristics leads to dissatisfaction at work. Thus, satisfaction and ...
Frederick Herzberg, an American psychologist, originally developed the concept of 'job enrichment' in 1968, in an article that he published on pioneering studies at AT&T. [1] The concept stemmed from Herzberg's motivator-hygiene theory , which is based on the premise that job attitude is a construct of two independent factors, namely job ...
For an organization to take full advantage of Herzberg's theory, they must design jobs in such a way that motivators are built in, and thus are intrinsically rewarding. While the Motivation–Hygiene Theory was the first to focus on job content, it has not been strongly supported through empirical studies. [4]
Created Date: 8/30/2012 4:52:52 PM
Herzberg's motivation-hygiene theory: motivation hygiene Reform or fail Quasi-Indenture: Perfect Paycheck c. 1996 Tony Alessandra Personality Styles Indirect/Direct Open/Guarded Thinker Director Socializer Relater c. 2001 Linda V. Berens' four Interaction Styles: Initiating-Responding Informing-Directing Chart the Course In Charge Get Things Going
theory. For example, David M. Cutler and colleagues (2003) investigate whether or not the increase in caloric intake over time could be seen as simply a rational response to the lowered prices of food, in particular packaged snack foods, which are tempting to consume because they are convenient and require little time to prepare.
This theory states that satisfaction and dissatisfaction are driven by different factors – motivation and hygiene factors, respectively. An employee's motivation to work is continually related to job satisfaction of a subordinate. Motivation can be seen as an inner force that drives individuals to attain personal and organizational goals. [28]