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The Wm. Wrigley Jr. Company, known as the Wrigley Company, is an American multinational candy and chewing gum company, based in the Global Innovation Center (GIC) in Goose Island, Chicago, Illinois. [1] Wrigley's is a subsidiary of Mars Inc., and, along with Mars chocolate bars and other candy products, makes up Mars Wrigley Confectionery. [2]
Wrigley's Spearmint is a brand of Wrigley's chewing gum. Wrigley's launched the brand in 1893, [1] and marketed the gum as its classic brand, although the company's brand Juicy Fruit has been on the market slightly longer. As the name implies, the gum is flavored with the spearmint plant.
Excel gum was launched in Canada in 1991, eight years before Eclipse was launched. The Eclipse brand of chewing gum was modeled after Excel and first introduced in the U.S. by the Wrigley Company in 1999. It was the company's first entrant into the U.S. pellet gum segment.
Wrigley is about to roll out a new brand of gum -- and, the company warns, it has a bitter, medicinal taste. Still, Wrigley has high expectations for the product, because it's packed with caffeine.
Parallel, the first firm Wrigley Jr has led since selling his family's chewing gum business for $23 billion in 2008, will take on Ceres' listing on the NEO exchange as expectations of an easing of ...
Freedent is a brand of chewing gum manufactured by Wrigley's. [1] Freedent was first introduced in the US and UK in 1975 [1] and is marketed as the gum that "won't stick to most dental work (or braces)." [2] Freedent comes in eight flavors: Winterfresh, Peppermint, Spearmint, Bubble Gum, Fruit, Strawberry, Eucalyptus, and Blueberry. [3]
Juicy Fruit is an American brand of chewing gum made by the Wrigley Company, a U.S. company that since 2008 has been a subsidiary of the privately held Mars, Incorporated. It was introduced in 1893, and in the 21st century the brand name is recognized by 99 percent of Americans, with total sales in 2002 of 153 million units.
The brand identity of Extra gum varies considerably in different markets, often having completely different flavours, logos and slogans for each country. Extra is currently the sponsor of the Mexico national football team. [3] In the UK, a similar chewing gum brand owned by Wrigley's; Orbit was renamed Extra in 2015, with the same 14-piece ...
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