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  2. Porter's four corners model - Wikipedia

    en.wikipedia.org/wiki/Porter's_Four_Corners_Model

    Porter's four corners model is a predictive tool designed by Michael Porter that helps in determining a competitor's course of action. Unlike other predictive models which predominantly rely on a firm's current strategy and capabilities to determine future strategy, Porter's model additionally calls for an understanding of what motivates the competitor.

  3. Competitor analysis - Wikipedia

    en.wikipedia.org/wiki/Competitor_analysis

    Competitive analysis is an essential component of corporate strategy. [3] It is argued that most firms do not conduct this type of analysis systematically enough. Instead, many enterprises operate on what is called "informal impressions, conjectures, and intuition gained through the tidbits of information about competitors every manager ...

  4. Porter's five forces analysis - Wikipedia

    en.wikipedia.org/wiki/Porter's_five_forces_analysis

    A graphical representation of Porter's five forces. Porter's Five Forces Framework is a method of analysing the competitive environment of a business. It draws from industrial organization (IO) economics to derive five forces that determine the competitive intensity and, therefore, the attractiveness (or lack thereof) of an industry in terms of its profitability.

  5. SWOT analysis - Wikipedia

    en.wikipedia.org/wiki/SWOT_analysis

    SWOT analysis evaluates the strategic position of organizations and is often used in the preliminary stages of decision-making processes [2] to identify internal and external factors that are favorable and unfavorable to achieving goals. Users of a SWOT analysis ask questions to generate answers for each category and identify competitive ...

  6. Competitive intelligence - Wikipedia

    en.wikipedia.org/wiki/Competitive_intelligence

    Several academic journals, particularly the Journal of Competitive Intelligence and Management in its third volume, provided coverage of the field's global development. [24] For example, in 1997 the École de guerre économique (School of economic warfare) was founded in Paris, France. It is the first European institution which teaches the ...

  7. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    [10] [12] [13] Critical analysis done separately for cost leadership strategy and differentiation strategy identifies elementary value in both strategies in creating and sustaining a competitive advantage. Consistent and superior performance over competition could be reached with stronger foundations in the event “hybrid strategy” is adopted.

  8. Six forces model - Wikipedia

    en.wikipedia.org/wiki/Six_forces_model

    The six forces model is an analysis model used to give a holistic assessment of any given industry and identify the structural underlining drivers of profitability and competition. [ 1 ] [ 2 ] The model is an extension of the Porter's five forces model proposed by Michael Porter in his 1979 article published in the Harvard Business Review "How ...

  9. Small but significant and non-transitory increase in price

    en.wikipedia.org/wiki/Small_but_significant_and...

    So, a competition authority investigating A should only consider competitive pressure (or lack thereof) that B puts on A - reverse pressure from A to B is irrelevant. The SSNIP test relies on total losses in sales after a 5% price increase, not just substitutions to a particular competitor's product. Thus it includes sales losses due to ...