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Beginning in the 1940s, researchers began to see patterns under the perspective of the uses and gratifications theory in radio listeners. [14] [15] Early research was concerned with topics such as children's use of comics and the absence of newspapers during a newspaper strike. An interest in more psychological interpretations emerged during ...
The same fundamental principle applies however, the person will make the decision based on what brings the most gratification. [2] Communication behavior is goal-directed, purpose-driven, and motivated in U & G. People use communication to satisfy their needs or desires while the media competes with other forms of communication.
[2] Among the subjects of the Project's first studies were soap operas, known as radio dramas at the time. Herta Herzog authored an article on this research, titled "What Do We Really Know About Daytime Serial Listeners?" It is considered a pioneering work of the uses-and-gratifications approach and the use of psychology research methods in ...
Retrieved from "https://en.wikipedia.org/w/index.php?title=Uses_and_gratifications&oldid=304732696"
Ruggiero (often translated Rogero in English) is a leading character in the Italian romantic epics Orlando Innamorato by Matteo Maria Boiardo and Orlando Furioso by Ludovico Ariosto. Ruggiero had originally appeared in the twelfth-century French epic Aspremont , reworked by Andrea da Barberino as the chivalric romance Aspramonte . [ 1 ]
The Del Rubio Triplets were an American folk/acoustic cover band who rose to fame in the 1980s due mostly to their campy style of dress and their cover versions of songs. . They earlier performed from the 1940s through the 1960s as The Boyd Triplets as singers in Xavier Cugat's band, in night clubs, and in at least one mo
Ann-Margret wed fellow big-screen heartthrob Roger Smith in 1967, and the two would go on to have one of the longest marriages in Hollywood history. Smith passed away in 2017 as the two marked ...
This is a reference to the children's TV show Mister Rogers' Neighborhood (which ended the same year that the episode was broadcast). The title is also a reference to Angelo Ruggiero , whose home the FBI planted several bugs in, giving them information about John Gotti and the Gambino crime family.