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  2. Vision statement - Wikipedia

    en.wikipedia.org/wiki/Vision_statement

    The vision and mission statements of the LUMO Community Wildlife Sanctuary. A vision statement is a high-level, [1] inspirational [1] statement of an idealistic emotional future of a company or group. Vision describes the basic human emotion that a founder intends to be experienced by the people the organization interacts with.

  3. Built to Last: Successful Habits of Visionary Companies

    en.wikipedia.org/wiki/Built_to_Last:_Successful...

    The book is said to be "one of the most influential business books of our era". [2] The authors identified two primary objectives for the research published in the book: “to identify underlying characteristics are common to highly visionary companies” and “to effectively communicate findings so that they can influence management”.

  4. Business acumen - Wikipedia

    en.wikipedia.org/wiki/Business_acumen

    In his 2012 book Seeing the Big Picture, Business Acumen to Build Your Credibility, Career, and Company, Kevin R. Cope states an individual who possesses business acumen views the business with an "executive mentality", with the ability to comprehend how the moving parts of a company work together to make to ensure success, and how financial metrics like profit margin, cash flow, and stock ...

  5. Good to Great - Wikipedia

    en.wikipedia.org/wiki/Good_to_Great

    The book was a bestseller, selling four million copies and going far beyond the traditional audience of business books. [1] The book was published on October 16, 2001. The Good to Great companies

  6. Segmenting-targeting-positioning - Wikipedia

    en.wikipedia.org/wiki/Segmenting-Targeting...

    Although most variables used in segmenting the market are based on customer characteristics, business characteristics can be described using the variables which are not depending on the type of buyer. [14] There are methods for creating a positioning statement for both B2C and B2B marketing.

  7. Quality (business) - Wikipedia

    en.wikipedia.org/wiki/Quality_(business)

    flexibility, measuring how quickly the business can adapt to a variety of market changes; and; cost, measuring the resources (and by extension, financed) required to plan, deliver, and improve the finished good or service. Based on an earlier model called the sand cone model, these objectives support each other, with quality at the base.

  8. Business plan - Wikipedia

    en.wikipedia.org/wiki/Business_plan

    For example, a business plan for a non-profit might discuss the fit between the business plan and the organization's mission. Banks are quite concerned about defaults, so a business plan for a bank loan will build a convincing case for the organization's ability to repay the loan.

  9. Requirement - Wikipedia

    en.wikipedia.org/wiki/Requirement

    Often stated in a business case. User (stakeholder) requirements Mid-level statements of the needs of a particular stakeholder or group of stakeholders. They usually describe how someone wants to interact with the intended solution. Often acting as a mid-point between the high-level business requirements and more detailed solution requirements.

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