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The Radio Advertising Bureau serves more than 6,000 member Radio stations in the U.S. and over 1,000 member networks, representative firms, broadcast vendors, and international organizations. RAB leads and participates in educational, research, sales, and advocacy programs that promote and advance Radio as a primary advertising medium .
Radio was an already prominent medium, but Sanders referred to his initiative as radio 'growing up' in terms of its business aspects and how it dealt with advertising. [19] Philco told dealers that during the Philco Hour , broadcast nationwide on Friday nights, the company's name would be mentioned at least one dozen times in each episode. [ 20 ]
Radio commercials for the American Tobacco Company's brand, Lucky Strike cigarettes, featured tobacco auctioneer Lee Aubrey "Speed" Riggs's phrase "Sold, American!", which made its way into the 1940 film His Girl Friday. [1] [2] The auction chant was explored in the 1976 documentary How Much Wood Would a Woodchuck Chuck, by Werner Herzog.
"Sold American" appeared on the 1961 RCA Victor LP album The Great Dance Bands of the '30s & '40s: Never Before on LP by Glenn Miller and his Orchestra as RCA LPM-2080. The RCA Victor Bluebird version from 1939 is also on the 13 disc CD collection The Complete Glenn Miller (1938-1942) by BMG/RCA and on the 2005 series The Glenn Miller Story, Vols. 5-6.
Tradio is a type of phone-in radio program formatted to provide a venue for listeners to freely advertise items they have to sell or trade. [1] The concept is analogous to classified ads in local newspapers and most prevalent in the south and midwest. "Tradio" is a portmanteau of "trade" and "radio".
When Christie's was offered the chance to sell 13 pages of draft lyrics to the Eagles’ “Hotel California” in 2015, auction house executive Tom Lecky was “super excited.” “It just felt ...
Radio Rebel is a 2012 teen drama television film directed by Peter Howitt, written by Erik Patterson and Jessica Scott, based on the novel Shrinking Violet.The movie premiered on Disney Channel in the United States on February 17, 2012 and YTV in Canada on March 9, 2012.
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