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In the United States, commercial radio stations make most of their revenue by selling airtime to be used for running radio advertisements.These advertisements are the result of a business or a service providing a valuable consideration, usually money, in exchange for the station airing their commercial or mentioning them on air.
Real Men of Genius is a series of advertisements, primarily 60-second American radio spots, for Bud Light beer. The campaign was originally conceived by copywriter Bob Winter and art director Mark Gross – and co-created with copywriter Bill Cimino – at DDB Chicago.
Also AM radio or AM. Used interchangeably with kilohertz (kHz) and medium wave. A modulation technique used in electronic communication where the amplitude (signal strength) of the wave is varied in proportion to that of the message signal. Developed in the early 1900s, this technique is most commonly used for transmitting an audio signal via a radio wave measured in kilohertz (kHz). See AM ...
The National Radio Systems Committee has introduced a unique Radio Data System Program Identification code for US FM translators. One type of metadata transmitted by RDS subcarrier is the PI code, which is used by the receiver to uniquely identify the audio program being broadcast by the FM station.
The first episode uploaded to the Annoying Orange YouTube channel directly parodies the original commercial, itself a remake of the short film True; the video features the titular orange, a banana "just hanging around, with [its] bud", a lemon taking the role of Fred Thomas, a kiwi taking the role of Dookie (though not the name), and an apple ...
A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. [1] The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelled to develop new and exclusive ways to programming by competition with television . [ 2 ]
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In radio, they are often used during sports broadcasts to ease the transition from play by play to commercial break and back to live action, as well as notify local stations that they should insert their station identification and/or commercials, many times using obscure musical selections of the board operator's choosing.