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Digital printing has a higher cost per page than more traditional offset printing methods, but this price is usually offset by avoiding the cost of all the technical steps required to make printing plates. It also allows for on-demand printing, short turnaround time, and even a modification of the image (variable data) used for each impression. [2]
In December 2014, Peter Lik reportedly sold a photograph titled Phantom to an anonymous bidder for $6.5 million, making it potentially the third highest price paid for a photograph. [33] [34] [35] Lik's claim has been greeted with much scepticism.
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At the same time, many discount stores with photo labs introduced a "digital front end", allowing consumers to obtain true chemical prints (as opposed to ink-jet prints) in an hour. These prices were similar to those of prints made from film negatives.
Print on demand with digital technology is a way to print items for a fixed cost per copy, regardless of the size of the order. While the unit price of each physical copy is greater than with offset printing, the average cost is lower for very small print jobs, because setup costs are much greater for offset printing.
Photographic printing is the process of producing a final image on paper for viewing, using chemically sensitized paper.The paper is exposed to a photographic negative, a positive transparency (or slide), or a digital image file projected using an enlarger or digital exposure unit such as a LightJet or Minilab printer.
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