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ZonePerfect was a manufacturer of health food products located in Columbus, Ohio.They were known for their nutrition bars and shakes, created to comply with the Zone diet. [citation needed] The brand was a part of the Ross Productions Division of Abbott Laboratories, and was commonly available in grocery stores in the United States.
Balance Bar, sometimes styled as balance bar, is the brand name of a nutritional energy bar based on the 40-30-30 dietary principle, that is, a diet containing 40% carbohydrate, 30% protein and 30% dietary fat. The 40-30-30 nutritional philosophy was popularized by Dr. Barry Sears, a biochemist, and later expounded in his Zone diet books.
Three protein bars: from left to right, a Kind bar, a Clif bar, and a LUNA bar. Protein bars are a convenience food that contains a high proportion of protein relative to carbohydrates and fats. Despite the label focusing on protein, many mass-marketed protein bars contain more added sugar than some desserts like cookies or doughnuts. [1]
Like other low-carb diets, the ideas underlying the Zone diet are unproven. [1] [4] [6]As of 2013, there were "no cross-sectional or longitudinal studies examining the potential health merit of adopting a Zone Diet per se, [and] closely related peer-reviewed findings from scientific research cast strong doubt over the purported benefits of this diet.
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Quest Nutrition is an American food company that specializes in protein bars, protein shakes, protein powder, and various other high-protein foods. It was founded by Tom Bilyeu, Mike Osborn, and Ron Penna in 2010. In 2019, it was acquired by The Simply Good Foods Company, the parent company of Atkins Nutritionals.
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