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Spirit of Ecstasy, the bonnet mascot sculpture on Rolls-Royce cars. Rolls-Royce Motor Cars Limited was created as a wholly owned subsidiary of BMW in 1998 after BMW licensed the rights to the Rolls-Royce brand name and logo from Rolls-Royce Holdings plc, [6] and acquired the rights to the Spirit of Ecstasy and Rolls-Royce grille shape trademarks from Volkswagen AG.
The companies automobiles are marketed under the BMW, Mini and Rolls-Royce brands, and motorcycles are marketed under the BMW Motorrad brand. Also in 2023, BMW was the world's ninth-largest producer of motor vehicles , with 2,555,341 vehicles produced [ 3 ] and in 2023 the 6th largest by revenue. [ 4 ]
Rolls-Royce Motors was a British luxury car manufacturer, created in 1973 during the de-merger of the Rolls-Royce automotive business from the nationalised Rolls-Royce Limited. It produced luxury cars under the Rolls-Royce and Bentley brands. Vickers acquired the company in 1980 and sold it to Volkswagen in 1998.
Rolls-Royce Motor Cars, the current car manufacturing company incorporated in 1998, a subsidiary of BMW Group Rolls-Royce Motors , owner of the former car division incorporated in 1973, bought by Vickers in 1980, a subsidiary of Volkswagen Group from 1998 to 2002
Rolls-Royce has established a leading position in the corporate and regional airline sector through the development of the Tay engine, the Allison acquisition and the consolidation of the BMW Rolls-Royce joint venture. In 1999, BMW Rolls-Royce was renamed Rolls-Royce Deutschland and became a 100% owned subsidiary of Rolls-Royce plc. [49]
Rolls-Royce Motor Cars, under the aegis of BMW but fully autonomous, reinvented itself with the Phantom VII in 2003. It was a car that charted the company’s course for the 21st century, and was ...
Rolls-Royce, the British marque owned by BMW, has also faced weaker sales in China this year. Its luxury car marker was experiencing "more challenging times," CEO Chris Brownridge told Bloomberg ...
2003 Rolls-Royce Phantom was the first Rolls-Royce vehicle produced under BMW ownership. This was the result of complicated contractual negotiations that began in 1998 when Rolls-Royce plc licensed use of the Rolls-Royce name and logo to BMW, but Vickers sold the remaining elements of Rolls-Royce Motor Cars to Volkswagen.