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Douwe Egberts is a Dutch brand of coffee which is majority-owned by JDE Peet's. It was founded in Joure, Netherlands, by Egbert Douwes in 1753 as De Witte Os ("The White Ox"), a general grocery shop. The company later started dealing specifically in coffee, tea, and tobacco.
Drum is a Dutch brand of fine-cut handrolling tobacco, or shag, introduced in 1952. [1] It was originally produced and distributed by the Douwe Egberts corporation. Douwe Egberts was purchased by the Sara Lee Corporation, which sold Drum to Imperial Brands, the current British producer. [2]
JDE Peet's N.V. is a Dutch [2] [3] multinational coffee and tea company headquartered in Amsterdam. The company owns over 50 beverage brands, mostly of coffee, tea and hot chocolate. [4] It was formed in 2015 following the merger of the coffee division of the American Mondelez International with the Dutch Douwe Egberts as Jacobs Douwe Egberts.
The Dutch province of Groningen was sued in 2007 by Dutch coffee supplier Douwe Egberts for explicitly requiring its coffee suppliers to meet fair trade criteria set by Stichting Max Havelaar, most notably the payment of a minimum price and a development premium to producer cooperatives. Douwe Egberts, which sells a number of coffee brands ...
The Jacobs Douwe Egberts factory (JDE factory) is a coffee producing factory in the Ruscote ward of Banbury, Oxfordshire, England. [ 1 ] [ 2 ] Built in the 1960s as a General Foods factory ( GF factory ) producing convenience food and drink including Bird's Custard , it subsequently changed ownership to Kraft Foods and Mondelez .
[24] In 2014, the company announced a merger of its coffee business with the Dutch firm Douwe Egberts. [26] The name of the newly merged company would be Jacobs Douwe Egberts (now JDE Peet's). [26] The merger was confirmed on May 6, 2014, and completed on July 2, 2015. [27] [28]
The company was established in 1999 in Ipoh, Perak.In 2005, the company expanded into the food service sector with the opening of a chain of café outlets based on the traditional Ipoh coffee shop setting and ambience under the brand name "OldTown White Coffee".
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