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Air Jordan is a line of sportswear shoes produced by Nike, Inc. Related apparel and accessories are marketed under Jordan Brand.. The first Air Jordan shoe was produced for basketball player Michael Jordan during his time with the Chicago Bulls on November 17, 1984, and released to the public on April 1, 1985.
Nike, Inc. [note 1] (stylized as NIKE) is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States. [6] It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022.
Air Jordan (1985) Air Max (1987) LeBron signature line – worn by LeBron James (2003–present) Kobe signature line – worn by Kobe Bryant (2005–2016, still in production today) KD signature line – worn by Kevin Durant (2008–present) Hyper series (2008) Kyrie signature line – worn by Kyrie Irving (2014–2022)
Read more The post These Are the Most Expensive Shoes Ever Sold at Aucti ... Michael Jordan’s 1997 ‘Flu Game’ Air Jordan 12s. NachoAverageFinds/YouTube. Sold for: $1.38 million.
The emerging shoe company signed Jordan as the face of the brand in 1984. Nearly 40 years later, not much has changed. The Jordan Brand is one of the most iconic brands to this day, bringing in ...
Nike created a signature shoe for Jordan, called the Air Jordan, in 1984. [343] One of his more popular commercials for the shoe involved Spike Lee playing the part of Mars Blackmon. In the commercials, Lee, as Blackmon, attempted to find the source of Jordan's abilities and became convinced that "it's gotta be the shoes". [340]
Consumers started to collect, trade and resell sneakers in the 1970s, and the sneakerhead subculture came to prominence in New York City during the 1980s. Sneakers such as the Adidas Superstar and Puma Suede were popularized by b-boys and hip-hop artists, [4] and Nike's Air Jordan line revolutionized the industry with its marketing linked to superstar basketball player Michael Jordan.
Bengtson, who has written about sneaker culture since the dawn of it, is a little worried: “So the Air Jordan 39 came out [in 2024], and I have yet to see a pair in person at all,” he said.
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