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Keds Champion sneaker, for women, 1916. In 1916, U.S. Rubber consolidated 30 different shoe brand names to create one company. Initially, the name "Peds" was chosen for the brand from the Latin word for feet, but it was already trademarked. [1] [2] Keds's original shoe design, the Champion, was the first mass-marketed canvas-top shoe. [3]
Shop here for classic canvas Keds in women's sizes. $41 at Amazon. Explore More Buying Options. $55 at Macy's $55 at Zappos.
Marlo Thomas, 86, said she has been wearing the Keds Champion Canvas Sneaker for “forever.” She says they are “very comfortable” and have a “streamlined” look.
Marlo Thomas, 86, said she has been wearing the Keds Champion Canvas Sneaker for “forever.” She says they are “very comfortable” and have a “streamlined” look.
Athletic shoes were used by competing athletes at the Olympics, helping to popularise them among the general public. In 1936, a French brand, Spring Court, [citation needed] marketed the first canvas tennis shoe featuring signature eight ventilation channels on a vulcanised natural rubber sole.
The somewhat misleadingly named "Tennis" shoe range included shoes for walking, baseball, bicycle, tennis and yachting. [10] The Colchester Rubber Company's products were rated high end quality and considered by some as #1 in their field. [11] The "Tennis" shoes were the promenade shoe of choice at Newport, Rhode Island during the Gilded Age.
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