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The United States federal government regulates advertising through the Federal Trade Commission [49] (FTC) with truth-in-advertising laws [50] and enables private litigation through a number of laws, most significantly the Lanham Act (trademark and unfair competition). Specifically, under Section 43(a), false advertising is an actionable civil ...
The FTC states, “[t]he most practical method of providing uniform choice for online behavioral advertising would likely involve placing a setting similar to a persistent cookie on a consumer’s browser and conveying that setting to sites that the browser visits, to signal whether or not the consumer wants to be tracked or receive targeted ...
Notably, Section 43(a) of the Lanham Act focuses on false advertising and unfair competition, providing a legal recourse for individuals and businesses. [10] This section enables legal action against those engaging in misleading advertising practices that may cause confusion about the origin of goods or services.
U.S. District Judge Stephen Wilson rejected that argument, finding that trailers are “commercial speech,” subject to false advertising laws. The difficulty for the plaintiffs, however, was ...
In addition, the Federal Trade Commission Act is also considered a measure that protects privacy since it allows the FTC to penalize companies that violate their own policies by false advertising and other actions that can harm consumers. [6] Some of the unfair methods of competition that were targeted include deceptive advertisements and pricing.
Americans who expected to receive free tax services from TurboTax only to be charged for them will soon receive settlement payments thanks to a successful $141 million lawsuit against the tax ...
Deceptive advertising is any statement by an advertiser that is false or misleading, or that does not adequately identify itself as an advertisement. According to the United States Federal Trade Commission : "A basic truth-in-advertising principle is that it's deceptive to mislead consumers about the commercial nature of content.
Lawyers and legal experts who spoke to Business Insider said there is little consumers can do to avoid arbitration clauses in an era when signing contracts often happens with the tap of a finger.