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In February 2007, Specsavers was ranked No. 46 of the United Kingdom's 100 Heaviest Spenders on TV Advertising, spending £27 million. [16] Specsavers' long running advertising campaign is based on the popular strapline "Should've gone to Specsavers". [17] A common theme of these adverts is a character making a mistake because of poor eyesight.
Man with glasses. A woman with glasses. Glasses, also known as eyeglasses or spectacles, are vision eyewear with clear or tinted lenses mounted in a frame that holds them in front of a person's eyes, typically utilizing a bridge over the nose and hinged arms, known as temples or temple pieces, that rest over the ears for support.
When reading glasses are made to your unique prescription and measured for your eyes, the quality of vision is far superior compared to OTC reading glasses, adds Caroline Cho, O.D., optometrist at ...
Distance PD is the separation between the visual axes of the eyes in their primary position, as the subject fixates on an infinitely distant object. [2] Near PD is the separation between the visual axes of the eyes, at the plane of the spectacle lenses, as the subject fixates on a near object at the intended working distance. [3]
In glasses with powers beyond ±4.00D, the vertex distance can affect the effective power of the glasses. [4] A shorter vertex distance can expand the field of view, but if the vertex distance is too small, the eyelashes will come into contact with the back of the lens, smudging the lens and causing annoyance for the wearer.
Adjustable focus eyeglasses are eyeglasses with an adjustable focal length. They compensate for refractive errors (such as presbyopia) by providing variable focusing, allowing users to adjust them for desired distance or prescription, or both.
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