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  2. Nike, Inc. - Wikipedia

    en.wikipedia.org/wiki/Nike,_Inc.

    It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022. [ 6 ][ 7 ] The company was founded on January 25, 1964, as "Blue Ribbon Sports", by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1971.

  3. New product development - Wikipedia

    en.wikipedia.org/wiki/New_product_development

    The seven steps of the BAH model are: new product strategy, idea generation, screening and evaluation, business analysis, development, testing, and commercialization. Exploratory product development model (ExPD). Exploratory product development, which often goes by the acronym ExPD, is an emerging approach to new product development.

  4. Growth–share matrix - Wikipedia

    en.wikipedia.org/wiki/Growth–share_matrix

    The growth–share matrix[ 2] (aka the product portfolio matrix, [ 3] Boston Box, BCG-matrix, Boston matrix, Boston Consulting Group analysis, portfolio diagram) is a chart created in a collaborative effort by BCG employees: Alan Zakon first sketched it and then, together with his colleagues, refined it. [ 4]

  5. V-model - Wikipedia

    en.wikipedia.org/wiki/V-Model

    Software development. The V-model is a graphical representation of a systems development lifecycle. It is used to produce rigorous development lifecycle models and project management models. The V-model falls into three broad categories, the German V-Modell, a general testing model, and the US government standard. [ 2]

  6. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    Strategy. Porter's generic strategies describe how a company pursues competitive advantage across its chosen market scope. There are three/four generic strategies, either lower cost, differentiated, or focus. A company chooses to pursue one of two types of competitive advantage, either via lower costs than its competition or by differentiating ...

  7. Product design - Wikipedia

    en.wikipedia.org/wiki/Product_design

    The product design process is a set of strategic and tactical activities, from idea generation to commercialization, used to create a product design. In a systematic approach, product designers conceptualize and evaluate ideas, turning them into tangible inventions and products. The product designer's role is to combine art, science, and ...

  8. Product lifecycle - Wikipedia

    en.wikipedia.org/wiki/Product_lifecycle

    In industry, product lifecycle management ( PLM) is the process of managing the entire lifecycle of a product from its inception through the engineering, design and manufacture, as well as the service and disposal of manufactured products. [ 1][ 2] PLM integrates people, data, processes, and business systems and provides a product information ...

  9. Design for Six Sigma - Wikipedia

    en.wikipedia.org/wiki/Design_for_Six_Sigma

    Design for Six Sigma. Design for Six Sigma ( DFSS) is a collection of best-practices for the development of new products and processes. It is sometimes deployed as an engineering design process or business process management method. DFSS originated at General Electric to build on the success they had with traditional Six Sigma; but instead of ...