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The company's core business consists of clothing brands United Colors of Benetton [4] and Sisley. [5] Benetton was an iconic brand in the 1980s and 1990s, but has since struggled to regain this position. In 2000, it ranked 75th in Interbrand's ranking of the best global brands; however, by 2002, it had dropped out of the list. [6]
The same year, Youssou N'Dour's microfinance organization named Birima ("Birima" is also a song's title) was launched with the collaboration of United Colors of Benetton. In 2009, he released his song "Wake Up (It's Africa Calling)" under a Creative Commons license to help IntraHealth International in their IntraHealth Open campaign to bring ...
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In the early 1990s, Toscani co-founded the magazine Colors (also owned by Benetton) with American graphic designer Tibor Kalman (1949-1999). With the tagline "a magazine about the rest of the world", Colors built on the multiculturalism prevalent at that time and in Benetton's ad campaigns, while remaining editorially independent from the group.
The following other wikis use this file: Usage on af.wikipedia.org Benetton; Usage on ar.wikipedia.org مجموعة بينيتون; Usage on arz.wikipedia.org
Gilberto Benetton (19 June 1941 – 22 October 2018) [1] was an Italian billionaire businessman, one of Europe's most influential industrialists. [2] He was a co-founder of Benetton Group, the Italian fashion brand which he started and ran with his three siblings. [2] In October 2018, Forbes estimated the net worth of Gilberto Benetton, and ...
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In 2012, he created the United Colors of Benetton's UnHate communication campaign, winner of the Press Grand Prix at Cannes Lions International Festival of Creativity. [31] In 2011, he was named Entrepreneur of the Year by EY. [32] In 2018, he received the Kennedy Prize for placing sustainable development at the center of 21 Invest. [33]