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Occasionally, the speedo genericized trademark is applied to square cut swimsuits, [citation needed] but in general the generic term is used in reference to swimming briefs. Swim briefs are also referred to as competition briefs, swimming trunks, bathers, togs, racer bathers, posing briefs, racing briefs, and colloquially in Australia, New ...
Speedo began the next decade by completing its acquisition of Robert Shaw & Company in 1971. [14] The 1970s also saw the company pioneer the use of elastane (spandex) and the brand's use in Olympic record breaking continued at the 1972 Munich and 1976 Montreal games, the latter of which Speedo was an official swimwear licensee. [9]
On 4 February 2003, Warnaco emerged from bankruptcy. As part of its restructuring, the company sold its White Stag trademark to Wal-Mart and later decided to exit the designer swimwear market and focus on strengthening its Speedo products. The company sold off Ocean Pacific to Iconix Brand Group after just three years of ownership. [39]
Get ready to make a splash while enjoying great savings on swimwear! Lands' End Women's Chlorine Resistant High Neck Swim Dress One Piece Swimsuit Adjustable Straps
The LZR Racer Suit unveiling at a press conference in New York City in February 2008. The LZR Racer (pronounced as "Laser Racer") is a line of competition swimsuits manufactured by Speedo using a high-technology swimwear fabric composed of woven elastane-nylon and polyurethane.
A pre-tax loss of approximately $20 million expected to be recorded in the third quarter of 2013 in connection with the sale of substantially all of the assets of the G.H. Bass & Co. division.