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  2. Facebook Ads - Wikipedia

    en.wikipedia.org/?title=Facebook_Ads&redirect=no

    Facebook Ads. Add languages. Add links. Article; Talk; English. ... Download QR code; Print/export Download as PDF; Printable version; In other projects

  3. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    The advertisement algorithm is also capable of monitoring performance so that advertisers or Facebook marketers can modify their audience and the nature, budget, and duration of the ads based on their performance. Many new advertisers use Facebook as a platform because they have easy-to-use dashboards that are free to access while having a ...

  4. Facebook - Wikipedia

    en.wikipedia.org/wiki/Facebook

    Download as PDF; Printable version; In other projects ... "encouraged supporters to download an Obama 2012 Facebook app ... Facebook ads have also been used to ...

  5. For Dummies - Wikipedia

    en.wikipedia.org/wiki/For_Dummies

    For Dummies is an extensive series of instructional reference books which are intended to present non-intimidating guides for readers new to the various topics covered. The series has been a worldwide success with editions in numerous languages.

  6. Meta-advertising - Wikipedia

    en.wikipedia.org/wiki/Meta-advertising

    This often leads the companies to air ads encouraging viewers to watch the companies' upcoming Super Bowl ads, a form of meta-advertising. [ 5 ] Advertising about advertisements is a form of viral advertising , whereby advertisers seek to garner attention for their ad and therefore product.

  7. PESO model - Wikipedia

    en.wikipedia.org/wiki/PESO_Model

    The PESO Model is a strategic framework used in marketing and public relations to categorize media into four types: paid, earned, shared, and owned. The model describes the use of different media channels in organizations' marketing approach, and has been widely adopted in the marketing communications industry.

  8. Digital display advertising - Wikipedia

    en.wikipedia.org/wiki/Digital_display_advertising

    A display ad can also be a companion ad for a non-clickable video ad. According to eMarketer , Facebook and Twitter were set to take 33 percent of display ad spending market share by 2017. [ 3 ] Desktop display advertising eclipsed search ad buying in 2014, with mobile ad spending overtaking display in 2015.

  9. Social media - Wikipedia

    en.wikipedia.org/wiki/Social_media

    The PLATO system was launched in 1960 at the University of Illinois and subsequently commercially marketed by Control Data Corporation.It offered early forms of social media features with innovations such as Notes, PLATO's message-forum application; TERM-talk, its instant-messaging feature; Talkomatic, perhaps the first online chat room; News Report, a crowdsourced online newspaper, and blog ...