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Poster by Frances MacDonald (1896). The Modern Style is a style of architecture, art, and design that first emerged in the United Kingdom in the mid-1880s. It was the first Art Nouveau style worldwide, and it represents the evolution of the Arts and Crafts movement which was native to Great Britain.
Art Nouveau posters and graphic arts flourished and became an important vehicle of the style, thanks to the new technologies of color lithography and color printing, which allowed the creation of and distribution of the style to a vast audience in Europe, the United States and beyond. Art was no longer confined to art galleries, but could be ...
The name was popularized by the Maison de l'Art Nouveau ('House of the New Art'), an art gallery opened in Paris in 1895 by the Franco-German art dealer Siegfried Bing. In Britain, the French term Art Nouveau was commonly used, while in France, it was often called by the term Style moderne (akin to the British term Modern Style), or Style 1900. [9]
Modern artists experimented with new ways of seeing and with fresh ideas about the nature of materials and functions of art. A tendency away from the narrative, which was characteristic of the traditional arts, toward abstraction is characteristic of much modern art. More recent artistic production is often called contemporary art or Postmodern ...
His work, alongside that of his wife Margaret Macdonald, was influential on European design movements such as Art Nouveau and Secessionism and praised by great modernists such as Josef Hoffmann. Mackintosh was born in Glasgow, Scotland and died in London, England. He is among the most important figures of Modern Style (British Art Nouveau style).
Some consider that it is the root of the Modern Style, a British expression of what later came to be called the Art Nouveau movement. [4] Others consider that it is the incarnation of Art Nouveau in England. [5] Others consider Art and Crafts to be in opposition to Art Nouveau. [6]
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