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Inditex created Lefties in 1993; the name is taken from the term leftovers and it was created to sell old Zara clothing. [21] In 1995, Inditex purchased the remaining Massimo Dutti shares and began expanding the brand to include a women's line. [22] In 1998, Inditex launched the Bershka brand that was aimed at urban hip fashion. [23]
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Zara was established by Amancio Ortega Gaona in 1975. Their first shop was in central A Coruña, in Galicia, Spain, where the company is still based.They initially called it 'Zorba' after the classic 1964 film Zorba the Greek, but after learning there was a bar with the same name two blocks away, rearranged the letters to read 'Zara'.
It is part of the Spanish Inditex group (which also owns brands such as Zara, Massimo Dutti, Pull&Bear, Oysho, Uterqüe, Stradivarius and Zara Home). [2] The company was created in April 1998 as a new store and 'fast-fashion' concept, aimed at a young target market. As of January 2022, Bershka has over 852 stores in 74 countries.
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Zara owner Inditex unveiled a 2.7 billion euro ($3 billion) investment in technology on Wednesday to make it easier for customers to track the items they want, blurring the lines between online ...