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Slogans adopt different tones to convey different meanings. For example, funny slogans can enliven conversation and increase memorability. [3] Slogans often unify diverse corporate advertising pieces across different mediums. [2] Slogans may be accompanied by logos, brand names, or musical jingles. [4]
The Camels are coming (slogan) The City That Never Sleeps (nickname) Click It or Ticket; CO2 is Green; List of Coca-Cola slogans; Come to where the flavor is. Come to Marlboro country; Corinthian leather; Coughs and sneezes spread diseases; The customer is not a moron
A slogan's message can include information about the quality of the product. [13] Examples of words that can be used to direct the consumer preference towards a current product and its qualities are: good, beautiful, real, better, great, perfect, best, and pure. [14] Slogans can influence that way consumers behave when choosing what product to buy.
A proposal theme statement is a technique used in a business proposal to call attention to benefits offered by the vendor to the customer. The concise benefit statement normally precedes discussion of any section of the proposal where the vendor thinks the proposal contains a significant advantage to the prospective customer.
Business proposals are often a key step in a complex sales process, where a buyer considers more than price in a purchase. [1] A proposal puts the buyer's requirements in a context that favors the seller's products and services, and educates the buyer about the seller's capability to satisfy their needs. [2]
The small spa offers treatments such as a hot rocks detox massage, a salt scrub and exfoliation, and – one for the walkers – a foot soak and scrub with leg massage.
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